How Trade, Construction and Painting/Decorating Companies Can Use Print Companies to Promote Their Business

No1 Print Shop helps make your business a success

Companies have a difficult time promoting their business and services these days, especially with all the "noise" that appears online.

Companies such as electricians, plumbers, painters/decorators and construction firms need a way of standing out and boosting visibility, attracting new clients, and strengthening their brand image. Here are effective ways to do it:

 

1. Branded Print Materials

Goal: Build trust and brand recognition locally.

What to print:

  • Business cards: Use textured or wood-grain finishes to reflect craftsmanship.

  • Brochures & catalogs: Showcase custom projects, designs, and materials.

  • Flyers/postcards: Promote seasonal offers, free consultations, or workshops.

  • Letterheads & invoices: Create consistent, professional branding across all client communications.

Tip: Include project photos, testimonials, and QR codes linking to your website or social pages.

 

2. Signage & On-Site Advertising

Goal: Make every project site work as a live advertisement.

What to print:

  • Yard signs: “Another quality project by [Your Company Name]” — visible proof of your craftsmanship and the quality of your work.

  • Banners: Use at trade shows, markets, or community events.w

  • Window decals: Add your logo and contact info to your workshop or office.

Bonus: Use durable, weather-resistant materials so your branding stays sharp over time.

 

3. Print Marketing Campaigns

Goal: Drive local leads and stay top-of-mind.

Ideas:

  • Direct mail campaigns: Send targeted mailers to new homeowners or local neighborhoods.

  • Co-branded flyers: Partner with interior designers, real estate agents, or home stores.

  • Referral cards: Encourage satisfied customers to refer others — offer small rewards or discounts.

 

4. Educational or Branded Print Content

Goal: Build trust and showcase expertise.

What to print:

  • Lookbooks/portfolios: Professionally printed photo collections of your best projects.

  • Maintenance guides: Small branded booklets like “How to Care for Your Custom Woodwork” or "Starting a New Building Project",

  • Workshop materials: Handouts or posters for community classes or DIY sessions.

 

Summary Table

 Print Product                        Purpose                                      Example Use

 Business cards                      Networking                               Leave after quotes or meetings

 Flyers                                         Local promotion                     Mailbox drops, local markets

 Yard signs                                Passive advertising               Display at job sites

 Brochures                               Showcase                                    Share in showrooms or mail to prospects

 Banners                                    Event marketing                     Trade fairs or expos

 Guides/booklets                 Expertise                                     Give to clients after projects